Steve Barbarich and Why It Matters For Entrepreneurs to Help Others

 There are a lot of entrepreneurs today that built their humanitarian organizations designed to help marginalized individuals. Some of these companies included Starbucks, McDonald’s, and other large corporations. Whether it is for educating children or helping underprivileged mothers who need help financial aid, these acts of kindness can go a long way.

And also, over the years, we’ve realized that these acts of kindness are not exactly just for corporations. Small to medium entrepreneurs can also get involved. Let’s take Steve Barbarich for example.

Steve Barbarich learned that philanthropy is an important part of becoming a successful entrepreneur. He understood that no man is an island and everyone is part of a larger community. As a member of a community, helping each other is a good way to spread opportunities and even make your company look good in the eyes of the public.

So why does it matter for entrepreneurs to focus on helping the community?

Help the community

Finding the right people to help is part of what makes a humanitarian effort not only effective but also memorable.  For Steve Barbarich, he was able to help his community in his own way. He believed that it is the same community that helped him find success when he was still a struggling inventor.

Steve Barbarich was involved in helping women who needed medical help. He also helped those who were affected by natural disasters simply because these are members of the same community that helped build his business.

Get Tax Incentives

Some companies benefit from tax incentives when they provide multi-million dollar projects for the marginalized. This is also the reason why you get to see corporations offer free schooling programs and free healthcare programs for poor communities both locally and abroad.

Though they are spending a good amount of money on these projects, they can also get a huge cut on their tax. It helps the government resolve problems while it also makes companies happy.

Free advertisement

A lot of companies also take on humanitarian projects to be able to advertise their company.  The more that they get involved in humanitarian work, the easier it is to get their company in different headlines. Whether it’s articles or news coverage, there is such a thing as good publicity. It can also shape the opinion of consumers if they are going to get involved in these types of humanitarian efforts. It is possible to convince people to buy their product.

By becoming involved in these activities, companies leave an impression that they are responsible and they are not only after profits.

Attracts pro-corporate social responsibility consumers

Corporate social responsibility is becoming hip in the eyes of different consumers. There are even some consumers who would boycott products that make use of chemicals or even test their products on animals. As for companies that involve themselves in corporate social responsibility, these companies are seen as those companies that truly care.

Businessmen should be more involved in helping the community. Aside from worrying about sales, the community appreciates the efforts of businesses that never forget to extend a helping hand during hard times. Regardless if it’s a small or a big gesture of kindness, everyone benefits from these actions.